NEXTQ: Digital Marketing & Advertising Technologies

Emerging Technologies for Marketers and Brands

NextQ invites you to an interactive engagement experience at the LED Lab to explore the latest innovative digital technologies.

5:30 - 6:30 pm Registration

6:30 - 7:10 pm Bringing Social Data to Life: How to overcome data drowning with creative technologies

Moderator: Becky Wang, Managing Director of Crossbeat and Founder of Sunday Dinner

Claude Theoret, President, Nexalogy

Raff Paquin, CEO, Alveo

Martin Enault, VP Partnerships and Technology, C2MTL

7:10 – 7:50 pm Breaking the Boundary between the Physical and Digital World: Emerging Technologies for Immersive Storytelling

Moderator, Kwame Taylor, Head of Digital, SID LEE

Awane Jones, President, Merchlar

David Rollert, VP, Pheromone

Alex Siminescu, President, Float4

7:50 – 9:30 pm VIP Networking Reception

NextQ presented by:

Alveo is developing a brand new omni-channel commerce platform (mobile commerce, e-commerce and traditional retail). The integration of those channels through the same platform creates unique opportunity for modern retailers, including realtime integration of data flow from all the customer touchpoints and the reduction of the cost of an omni-chanel project.

For brick and mortar businesses wishing to improve the on-site visitor experience, Beehivr creates made-to-measure applications on private iPad networks, that act as an ambassador and meet various engagement and marketing goals. Unlike other app making solutions, the Beehivr platform provides an affordable and easy to use toolkit for rapid app creatkion, seamless management and performance analytics. Beehivr's clients include Walmart, L'O'real, Spanx, Staples, Apple Canada and Western Digital.

Float4, which recently created the stunning NBA Digital Village during the 2014 NAB Jam Session during the NBA All-Star weekend in New Orleans, in February, 2014, specializes in connecting people and their space in branded environments. The company has created a delicate balance that combines art and technology in elegant designs and installations for companies, whether through projection mapping; interactive walls; event creation, or educational presentations.

Merchlar is a global leader in Augmented Reality (AR) with offices in Montreal, NYC & Paris. Merchlar will showcase the next generation in creative augmented reality solutions. Clients include JP Morgan, CBRE, Universal, Ubisoft, Sony and many more.

Nexalogy transforms “big data into big insights,” enabling clients such as PWC, Ford, and John Frieda leverage data to create more precisely targeted campaigns. Nexalogy also created one of the largest social media visualization installations at South by Southwest (SXSW) 2014, with Hootsuite, enabling the festival to build a communications center to track real-time social media comments, rumors, and location-based data to better manage festival communication, crowd control, and service management.

One of the leading creative agencies in Canada, Pheromone leverages its experience in data analytics with a new kind of strategy game, ‘Virtual Leagues of Hockey,’ that will debut at Advertising Week New York. Free to play, online and mobile, the game enables players to drop in on their teams and players at any time, and creates a real-life model for gaming, beyond fantasy.

The leaders in 3D print production and creative for the media industry, Photogram Technologies will showcase its 3D lenticular printing technology, which enables a new kind of out-of-door advertising platform.

Photogram’s Official USA Agent & Distributor:

Supporting Partners: